When purchasing a warmer/merchandiser, its utilization will determine the type the operation requires. While self-serve units provide access to customers during slower periods of the day, products must be replenished regularly for a full appearance. Also, packaging plays a part in whether the food looks appealing in these units.
A common mistake operators make is specifying a merchandiser that is too large. The space needed to accommodate food items should be established, along with the available floor or counter space, before deciding on the unit’s size.
Although full-service merchandisers require additional labor to maintain a fresh food appearance and full case, the benefit is that staff can interact with customers. It’s also easier to keep food looking appealing with this type of unit.
Operators should decide if they will display food products pre-portioned or in bulk for self-service. The number of servings required for display will determine the necessary size.
The proper capacity plays a key role in supporting an operation’s menu and volume. Operators need to figure out how many shelves or pans are necessary per compartment to handle the number of portions or servings that will be on display at one time.
Operators should investigate the types of heat that will work best with the product. Choices include heated shelves, infrared lights or forced hot air circulated through the cavity. The required holding time will determine what heating system is best. Units with heated bottoms may utilize decorative heat lamps that are hung from the ceiling.
Determine the equipment’s location prior to purchasing since warmers/merchandisers can be placed on a serving counter, table or stand. Some units require electrical connections, additional counter space and a backup display or storage, depending on the operation’s volume. Warmers/merchandisers can be built into serving counters for cleaner aesthetics; however, these need to be sized properly with the appropriate options. If not, this configuration may be more difficult to work with. Floor models can be placed in a serving area to create a new point of service station or supplement an existing station; however, this will require an electrical connection and may appear cumbersome if improperly sized.
