Mexican restaurant chain Rosa Mexicano appointed hospitality industry veteran Matthew Licciardello to serve as its chief operating officer.

Licciardello's experience in the hospitality industry includes serving as senior vice president of operations at SPB Hospitality, where he led brands such as Rock Bottom Brewery, Gordon Biersch, and Old Chicago Pizza & Taproom. His career also includes leadership positions at Live Dining & Entertainment, TGI Fridays, and Bar Louie.

Rosa Mexicana has locations in Florida, Maryland, Massachusetts, Nevada, New Jersey, New York and Pennsylvania.