Sellars Absorbent Materials added three people to its sales and marketing teams. Michelle Gross now serves as vice president of marketing while Larry Cook now serves as vice president of commercial sales and Paul Ihde is director of commercial sales.

Prior to joining Sellars, Gross spent five years with Briggs & Stratton as senior director of marketing. Prior to Briggs & Stratton, Gross guided marketing teams at Broan and Emerson.

Cook comes to Sellars from von Drehle Corporation where he was director of sales – Jan San. During his eight years with von Drehle, he led the re-engineering of the company’s 17-person sales force, per a company release. Prior to von Drehle, he served in a variety of sales leadership roles at xpedx, Reinhart Company and U.S. Foods.

Ihde also comes to Sellars from von Drehle Corporation where he was national accounts manager for four years. Prior to von Drehle, he was the director of home and office for Marcal Paper Company. He also spent time at Expera Specialty Solutions, Lincoln Paper and Tissue, Green Bay Converting, Inc. and Fort Howard Paper Company.

Sellers is a Milwaukee-based manufacturer of wipes, absorbents and towel and tissue products.