As snacking and sharing continue to play a more prominent role in consumer dining experiences, starters, small plates and sides will continue to grow in popularity and change meal dynamics.
“Small plate and appetizer bundles, samplers and more innovative side dishes are trending as consumers increasingly opt for meals that feature a variety of flavors,” said Kelly Weikel, director of consumer insights at Technomic.
According to data released by Technomic:
- Thirty-eight percent of consumers who order appetizers strongly agree that they sometimes visit a certain restaurant because they are craving a specific appetizer
- Forty-three percent of consumers would like more full-service restaurants to offer small plates
- Sixty-two percent of consumers say it’s important that they can choose the side that comes with their entree