Longtime member of the ITW Food Equipment Group becomes VP of consultant services for Ali Group North America.

Rob Geile was named vice president of consultant services for Ali Group North America, a multi-line foodservice equipment manufacturer. In his new role, Geile is responsible for developing and cultivating relationships within the consultant community on behalf of Ali Group North America and its operating companies within North America.

Geile will also provide support to the Ali Group globally by helping the company's North America Group expand and deepen its relationships with U.S. consultants doing work abroad.

Geile comes to the Ali Group from Hobart Corp., where he served as director of consultant services, a position he held since 2002. In addition to his 12-year tenure at Hobart, Geile's experience includes various key roles relating to consultant services at Traulsen & Company, True Manufacturing and Southern Equipment Company.