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Rep Roundup for October 20, 2025

AmeriKooler, LTI and RATIONAL update their rep networks, while MarkeTeam makes personnel news.

LTI added Premier Foodservice Group to its rep network. Premier now represents LTI in Alabama, the Florida Panhandle, Georgia, and parts of Tennessee, in the territory also known as MAFSI Region 12.

AmeriKooler tapped Unisource Marketing Group to serve as its representative in the state of Florida. This comes during a busy time for AmeriKooler, which recently began building a new facility in Hialeah, Fla., that the factory believes will expand its capacity.

George Simmons joined MarkeTeam Foodservice as the rep firm’s “dedicated salesforce driver.” Simmons brings more than 30 years of experience in the foodservice industry to his new role.

RATIONAL USA expanded its relationship with two members of its rep network. Schmid Dewland now represents RATIONAL in the Mid-Atlantic region, which includes Maryland, Virginia and Washington, D.C., also known as MAFSI Region 5. In a move related to its expanded role with RATIONAL, Schmid Dewlad hired industry veteran Brandon House and chef Alex Fitzgerald. Schmid Dewland continues to represent RATIONAL in the Keystone Region, which includes Pennsylvania (except West of State College and Pittsburgh), New Jersey (Trenton and South) and Delaware, also known as MAFSI Region 4. In addition, PMR Foodservice Equipment Reps now represents RATIONAL in Arkansas, Louisiana, Mississippi and Tennessee, also known as MAFSI Region 14. PMR also represents RATIONAL in Alabama, Georgia and the Florida Panhandle, also known as MAFSI Region 12.