Smokey Bones appointed James O’Reilly to serve as CEO for the 62-unit full-service restaurant chain. O’Reilly joins Smokey Bones from Long John Silver’s, where he served as CEO for four years.

James O’Reilly SmokeyJames O’ReillyHis plans include improving restaurant operations and the guest experience, investing in new technology, restaurant development and creating greater brand and menu differentiation.

O’Reilly’s background includes time with Sonic Drive-In, PepsiCo in Canada and YUM Brands in the Caribbean, Latin America and the United Kingdom.