Hard Rock International promoted company veteran David Pellow to senior vice president of company cafe operations from area vice president of café operations – Europe.

David PellowDavid PellowIn leading the cafe operations team, Pellow will manage more than 60 company-owned locations throughout the United States and Europe, overseeing the chain’s area vice presidents, facilities team, retail operations, as well as the sales and marketing team.

In 2001, Pellow began his career with Hard Rock as assistant general manager of Hard Rock Cafe Edinburgh and was promoted to general manager. During his tenure with Hard Rock, Pellow opened nine new Hard Rock cafes across Europe, including a flagship location in London’s Piccadilly Circus that began operations on July 8, 2019.