Wilbur Curtis Company promoted Bryan Morford to CEO of the manufacturer of commercial beverage systems.

lowBryanMorfordBryan MorfordMorford started with Wilbur Curtis in 2002 and rose steadily through the ranks. He has held a variety of positions including director of sales, senior vice president of sales operations and, most recently, chief operating officer.

Morford’s appointment comes several months after SEB acquired Wilbur Curtis Company.