• Meet FE&S' 2016 Top Achievers

  • Cini-Little’s William Eaton to Receive FE&S’ 2016 Hall of Fame Award

  • Rosana Greco,Senior Business Development Manager, R.W. Smith & Co., Miami, Fla.

  • Mediterranean Monopolizes Menus

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jCarbonara
Joe Carbonara

Less Talk. More Action.

From now until Memorial Day, hardly a week will go by without a foodservice-related association hosting a conference for its members. Undoubtedly, these events will include some conversation about recruiting and retaining younger employees and, in the case of events hosted by members of the foodservice equipment and supplies community, there will be plenty of banter about what ails the supply chain.

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jMartinez
Juan Martinez

Can Foodservice in Retail Environments Succeed?

More retailers continue to turn to foodservice as a way to enhance their customers’ experiences. This approach, however attractive it may be, is also rife with challenges. Consultant Juan Martinez explains.

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jStiegler
Jerry Stiegler

Slow but not Slowing Economic Growth, Burger Giant Readies Fast-Casual Design and More!

Knapp-Track reports weak sales in March for casual restaurant chains. First time jobless claims hit a 40-year low. Global foodservice sales rose in 2015. The Wawa c-store chain is staffing up with foodservice managers. Shake Shack needs to improve their site selection process for new restaurants. These stories and a whole lot more This Week In Foodservice. 

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Highlights

Says Who? - Cris Gross, Part 2

As FE&S’ 2009 DSR of the Year, Cris Gross has a reputation for excellence in both relationship building and equipment knowledge. A Traverse City, Mich. native, Gross started off as a teenager washing dishes in restaurants around town, quickly moving up the ranks to beverage director and general manager. Staying in his hometown to build a family and his career, Gross later joined Kirchman Bros., an equipment dealership where he again moved up the ranks to run the Traverse City sales territory. Stafford-Smith bought out the small, family-owned business in 1999, and Gross stayed on to continue growing the upper Michigan territory.

sayswho_background Cris Gross

FE&S: What’s the best advice anyone ever gave you?

Cris Gross: A mentor once told me that you can NEVER back a customer into a corner. No matter how right you think you are, you always have to give them a way out. For me, that is about respect and good customer service.

FE&S: When traveling for business, what is one of your favorite pastimes?

Cris Gross: I only wish I had time to develop a pastime when on the road, so, I’d have to say calling my kids at night and saying prayers with them before they go to bed is the my favorite thing to do while away. Exploring the local cuisine is a distant second.

FE&S: What was your first job in foodservice?

Cris Gross: Dishwasher...and I guarantee I’m not the only “Says Who” with that response!

FE&S: Knowing what you now know, would you still pursue a career in foodservice?

Cris Gross: Absolutely. When I was working in the restaurants and attending flight school, I didn’t ever think I’d end up in foodservice sales. It has been a real privilege to be a part of this industry and have the successes I’ve had in life so far because of it.

FE&S: If I were just starting out in the foodservice industry, what advice would you give me?

Cris Gross: Learn from the best people around you (there are many) in this business. They are all eager to teach you, and if you build strong alliances based on trust and provide your customers with honest, diligent service, success and longevity in this business will follow.

Click here to read part one of the interview with Cris Gross.

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