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jCarbonara
Joe Carbonara

Allies

All aspects of the foodservice industry love the romance of the entrepreneur. The story usually involves someone having a vision and the determination to see it through and applies equally to operators, consultants, dealers, reps and service agents.

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jMartinez
Juan Martinez

Best Business Practices: How Do You Run Your Business?

Technology alone cannot and should not be a conduit through which we build our business relationships.

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jStiegler
Jerry Stiegler

March Tough on Sales, Top Chains Entwined in Customers’ Lives, Restaurants Create Good-Paying Jobs (Really), and More

March was another tough sales month. A survey finds the best restaurant customers are cutting back. The NPD Group shows top chain restaurants are entwined in consumers’ lives. It may be a surprise to some, but restaurants create a lot of good paying jobs. These stories and a whole lot more This Week in Foodservice.

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Highlights

Says Who? - Georgie Shockey, co-principal, Ruck-Shockey Associates, Inc.

Georgie Shockey is a veteran foodservice management advisory consultant, and co-principal of consulting firm, Ruck-Shockey Associates, Inc., which focuses on providing insights into new systems and technologies, strategic plans, and implementation of future changes. Georgie has more than 20 years of operational and project experience, including operational review and assessment studies, service integration (multi-service/multi-unit), dining service and meal delivery service programs, oversight reviews, and implementation processes and request for proposal leadership. She has extensive knowledge in all aspects of hospitality management, including the management of daily operations, proposal, contract negotiations and "RFP" processes. Georgie focuses primarily on non-commercial foodservice, with a specialization in college/university and healthcare facilities. In 2005, Georgie received FE&S' Top Achiever-Consultant Award.

sayswho_background Georgie Shockey

FE&S: What keeps you working in the foodservice industry?

Georgie Shockey: Interesting, unique or challenging projects along with operators that are engaged and innovative in their approaches.

FE&S: Who was the person that influenced your career most?

Georgie Shockey: Actually two people—first was my grandfather who owned a grocery store, so that is the food connection. The other is my mother who was an entrepreneur before it was "in" and saw the opportunities in that.

FE&S: What aspect of your career gives you the greatest sense of accomplishment?

Georgie Shockey: Successful outcomes for the operator we are working for—be it a new facility that runs like it was designed, saving resources/dollars by redeveloping a process, or by introducing new ideas to generate new dollars to the operation's bottom line.

FE&S: If you were not working in foodservice, what would you be doing?

Georgie Shockey: Writing or teaching.

FE&S: What type of charitable activities are you involved in?

Georgie Shockey: I am an alumni board member for The Ohio State University — Go Buckeyes! I am also chair of the Capital Campaign for The College of Education and Human Ecology, Ohio State, and I participate in local philanthropies in The Woodlands, Texas.

FE&S: Any interesting hobbies?

Georgie Shockey: Black and white photography of famous bridges.

FE&S: What's the best advice anyone ever gave you?

Georgie Shockey: Stick with what you know and love.

FE&S: If I were just starting out in the foodservice industry, what advice would you give me?

Georgie Shockey: Get as much practical experience as possible and try different areas of the industry to see what you really LOVE!

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