Former Panasonic executive Knierim replaces the retiring Reuter. 

Lisa KnierimVilleroy & Boch named Lisa Knierim president of its Americas business. She replaces Bernard Reuter who is retiring from Villeroy & Boch.

In her new role, Knierim becomes responsible for sales and marketing for Villeroy & Boch tableware in the Americas. This includes working with the company’s retail and business to business channels.

Knierim comes to Villeroy & Boch from Panasonic. Her background also includes working with such companies as Jarden, Black & Decker and Westpoint Stevens, Alcohoot NYC and Wilton Industries Brands.